Blog | Sweven Consulting Group

Elio R Pascual

Unleashing the Power of Storytelling in Advertising

The other day in a meeting they asked me about storytelling in advertising and I realized how important it is to be able to explain the...

Elio R Pascual

The Importance of Radio Advertising: A Key Marketing Channel in Miami.

Introduction: In today's rapidly evolving advertising landscape, it's easy to overlook the enduring power of traditional media channels....

Elio R Pascual

The Power of Out-of-Home Advertising:

Today, we're here to uncover the magic of out-of-home (OOH) advertising and show you why it can be a game-changer for your business. So,...

Elio R Pascual

Marketing vs Advertising: What's the Difference? ("Not Shaken, but stirred")

Marketing and advertising are closely related concepts, but they refer to different aspects of a business's overall promotional strategy

Elio R Pascual

Five reason to advertise on Television

If you're looking to promote your business or brand, advertising on television can be an incredibly powerful tool.

Elio R Pascual

Travel Agencies in the Post-Pandemic Era!!!

Sometime ago, customers walked into a travel agency, browsed a catalogue, settled on a destination, and the agency would do the rest....

Elio R Pascual

Advertising Agency, yes or no?

This is a question business owners have to deal with, and it doesn’t matter if it’s an established company or a startup enterprise. We...